Award-winning · 4.9/5 from 6,000+ reviews · Trusted by operators worldwide
Add an award-winning, actor-led London experience to your itineraries — with competitive commission, net rates and the support to sell it with confidence.
Tour for Muggles is one of London's most-awarded experiences — a Harry Potter walking tour led entirely by professional actors, with thousands of five-star reviews and Tripadvisor Travellers' Choice recognition. It's an easy, high-satisfaction addition to any London itinerary.
We work with agents, DMCs and tour operators around the world, on both scheduled group tours and fully private experiences, with rates and support built for the trade.
Everything you need to sell with confidence
Earned on every booking, group and private — with enhanced rates for our regular partners.
Pay the net rate and invoice your client the full amount — clean, predictable margins.
Dedicated codes let your clients self-book online at your agreed rate, with no admin for you.
Complimentary FAM places so your team can experience the tour before recommending it.
Award-winning, actor-led and consistently five-star — an experience that reflects well on you.
A real person for fast turnaround on quotes, availability and group logistics.
Three steps to your first booking
Send us an e-owl about your business and the tours you're interested in.
We confirm your commission and net rates, set up any booking codes, and arrange a FAM place.
Add us to your itineraries and offer your clients an award-winning day in London.
The commercial details
We offer competitive commission on both group and private bookings, with enhanced rates for regular partners — get in touch and we'll share our current rates. It's typically settled through direct invoicing: you pay the net rate and invoice your client the full amount.
For trade bookings we work on net rates: we confirm a quote, issue an invoice, and once payment is received we send the full booking confirmation. There's no deposit system — payment is required before the tour date.
Yes. We can set up dedicated booking and promo codes so your clients can book directly online at your agreed rate. For group and private bookings handled by invoice, commission is processed through direct invoicing instead.
Absolutely — we encourage it. We offer complimentary familiarisation (FAM) places so your team can experience the tour before selling it, and can extend the same to press and influencers with a little notice.
Yes. We're a strong fit for school, student and educational travel programmes, with a dedicated school offering (free teacher places, £2m public liability insurance and tailored rates). Regular partners reach our top commission tier.
Simply send us an e-owl and we'll set you up with rates, any booking codes and a dedicated contact for fast turnaround on quotes and availability. We work with agents and operators worldwide.
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Tell us about your business and we'll set you up with rates, codes and a familiarisation place. We work with agents and operators worldwide.
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